If you are new to the concept of Responsive Web Design (RWD), here’s a quick guide that should answer most of the common questions that you may have around this technique.

What the heck is responsive Web Design?

Responsive websites respond to their environment. Your website looks great on the desktop screen but the same may not be true when your site is viewed on a smartphone, a tablet or an e-reader (like the Kindle). Once you make the design responsive, the website will look good (and readable) on all screens and not just the desktop.


Responsive Webdesign - One site for every screen
One site for every screen


“Day by day, the number of devices, platforms, and browsers that need to work with your site grows. Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.”

Jeffrey Veen

Advantages of Responsive Web Design

It will save you time and money as you don’t have to maintain separate websites for desktops and mobile phones.

Responsive Design is good for your website’s SEO (search rankings) as every page on your site will have a single URL and thus Google juice is preserved. You don’t have to worry about situations where some sites link to your mobile site while other link to your desktop site.


How do I know if a website is using Responsive Design?

That’s easy. Open that website in any desktop browser and resize the browser. If the site’s layout changes as you resize, the design is responsive.


Who is using it?

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